Customer journey to establish authority and generate relevant inquiries to the sales department

We understand that to succeed in turning leads into satisfied customers, they must be accompanied and nurtured in a personal and graduated way at every stage of their purchase journey.

We build an orderly process for you that includes:

✓ Building a targeted customer profile based on LinkedIn data.
✓ Collecting and cleaning an adjusted lead pool.
✓ Segmentation of leads according to the buying stage they are in.
✓ Producing dedicated content for each stage - awareness, consideration, decision and purchase.
✓ Sending content at the most appropriate time according to the lead stage.
✓ Personal accompaniment until conversion, when he is a paying customer who recommends your products and services.

This is how we make sure that each lead receives the right message for him at the right time and in the most appropriate format to help him become your customer.

To reach the target audience that currently wants to purchase, we use direct marketing

We create a business database of relevant contacts based on the customer profile we have built, and we contact them personally in their business email after we have established a connection with them in the business networks.

If the referral is relevant, your sales team continues to handle these potential customers.

Digital SDR services for nurturing and ripening leads

We provide digital SDR services that include proactive contact with leads through online channels:

✓ Locating and mapping quality leads from LinkedIn and other data sources.
✓ Making initial contact through platforms such as LinkedIn, email, and social networks.
✓ Building preliminary acquaintances and exploring possible needs.
✓ Providing initial value in the form of relevant marketing content.
✓ Full labeling and documentation of every interaction in the CRM system.
✓ Connection to your sales representatives for follow-up treatment of promising leads.

The purpose of the service is to establish a relationship and ripe leads for the sales stage.

As part of this service, we build your personal profile and company profile on LinkedIn, increase the number of relevant members, build an internal customer journey on LinkedIn, and send messages designed to generate contact from potential customers within your internal email on LinkedIn.

We'll take care of all the little details and make sure your LinkedIn page:

✓ Regularly updated with current and relevant content.
✓ Includes comprehensive information about your background and experience.
✓ Search optimization to attract quality leads.
✓ Professionally built with a clean and inviting design.
✓ Includes professional recommendations from colleagues and business partners.

In addition, we will provide you with regular reports and analyses of the page's performance and help you achieve continuous improvement.

The MATCH-B2B maturation workshop is a 3.5-hour applied workshop for marketing, sales, and small and medium-sized business managers in international B2B markets.

During the workshop, we will learn and practice together all the processes and tools required to mature and convert leads to customers in the B2B field:

✔ Building a dedicated content strategy for the various leads
✔ Defining the desired customer profile (Buyer Persona)
✔ Building a comprehensive marketing automation system
✔ Using LinkedIn's Sales Navigator tool
    Using a mailing system
✔ Quality data collection and cleaning
✔ Building a maturation track for each stage of the process
✔ Performance measurement and control

The workshop combines theoretical explanations with practical exercises and work on real examples from the client's world.